Advertisements analysis Essay Example | Topics and Well Written Essays - 1000 words

Advertisements analysis - Essay Example According to Fowles, 15 basic brain centers are targeted including the need for sex, affiliation, nurture, etc (18) in order to have the desired impact. Advertising agencies are continually looking for new and fresh ideas that have not been done before and at the same time, are stimulating to the minds of their target audiences. The main aim of an advertisement by appealing to the needs and drives of people is to induce them to respond in a certain way, mostly to make a purchase. While various techniques are employed so as to get the audience’s attention, the most common one has been to trigger an individual’s need for sex. Such Freudian advertising uses an individual’s subconscious sexual desires in order to appeal them. One of the print advertisements to be run in Singapore by Burger King also employed Freudian advertising methods (Steinberg, n.pag.). Though the print advertisement did not display outstanding graphics, imagery, or lighting, it definitely appeal ed to the masses due to the presence of a suggestive model and her sensual pose. It has made use of various graphic elements so as to create the desired effect on its viewers. Therefore, the advertisement successfully brought the food chain giant high sales from its customers. The Burger King Freudian print advertisement did not only use an erotic visual imagery but also contains lewd texts and slogans along with it. The print advertisement shows the Burger King super seven incher sandwich and an amorous model right next to the sandwich. The model has worn bright red lip stick and has an open mouth just to the left of the sandwich depicting a great eating experience. The face expression of the model is intentionally kept such that it demonstrates the â€Å"mind blowing† experience of eating a seven inch Burger King sandwich. To the top right is the Burger King logo followed by its tag line â€Å"It just tastes better† (Steinberg, n.pag.). The photography lighting has b een edited to be darker on the right side of the advertisement which displays the Burger King logo and its seven inch sandwich. Towards the left is the erotic model with an open mouth as if she was going to engulf the delicious seven incher sandwich. The print advertisement seems to have been heavily modified and edited using a computer graphics program in order to adjust the lighting and the various elements of the advertisement. The sandwich is especially shown in great detail so as to trigger a hunger feeling within the viewer of the advertisement, targeting his need basic for the physiological component – food. This induces a person to feel the hunger and hence purchase a Burger King super seven incher sandwich. This tactic effectively attracts the attention of the viewer and creates a desire within him to go and purchase their sandwich thereby bringing Burger King great returns in terms of profits. 2. The Burger King print advertisement has made use of various visual ele ments to motivate them to buy the delicious super seven incher sandwich. The sandwich is deliberately positioned to the right side where it is easily viewable by the audiences. The photography has particularly captured a fresh and juicy sandwich that is sure to induce a strong feeling of hunger. In case the viewer is already hungry, the picture of a supersized sandwich would conjure up images of a hearty Burger King meal. In particular, the advertisement is trying to focus on the â€Å"mind blowing† aspect of the sandwich. The picture of the sandwich deliberately shows quite a lot of detail about the sandwich including its ingredients and other additives. An individual can notice the sauce dripping down the sides and other tempting ingredients. The lighting is relatively darker

Autobiographical Film vs Autobiographical Prose Essay Example for Free

Autobiographical Film vs Autobiographical Prose Essay Autobiographical film, like prose, is filled with the memories of the major events in ones life. In prose, authors give detailed descriptions of their past, while in film directors are able to employ visuals and the use of song and voice-over to illustrate someone elses life or his or her own. Autobiographies are supposed to portray ones life truthfully and accurately; however, most contain stretched truths and over-dramatized events or emotions. In the film medium there is more opportunity for fiction than in prose. Jonathan Caouettes Tarnation and Agnes Vardas The Beaches of Agnes are two differing documentaries that explore this idea. Throughout these two documentaries the directors make use of visuals and sound effects to elicit an emotional reaction from the viewers. The use of these effects allows the audience to better understand how the director remembers a certain event and how it affects them. One of the frequently used elements in documentaries is re-enactment. While this can be helpful in portraying an event, if you dont have real footage it allows for over dramatization and interpretation from the actor playing the role. The actor can listen to how the director wants it to be however they could never fully portray the event truthfully because they were not present for the actual event. This allows for major discrepancies in the retelling of ones past. In a review of Tarnation Michael Bronski discusses how the extent of horrific psychic and medical destruction here is overwhelming (if not based on fact, Tarnation would play like a second rate John Waters film). The reality of the film reminds audiences of the fragility of life and how quickly things can change. Bronski goes on to discuss how the facts of Tarnation really give the film power, emphasizing the idea that truth can evoke just as powerful a reaction as a manipulated re-enactment. Using re-enactments in autobiographical film can force the audience to wonder about the level of truth in a scene. Has the scene been manipulated because it was more entertaining than the actual event or did the actor allow his or her own interpretation of the event to seep through and create an entirely new scene? Caouette filmed the majority of his life; therefore, the use of re-enactment was unnecessary. This almost constant day to day filming really helped to capture the essence of Jonathans life and how he viewed everything that was happening. Though Caouette filmed almost every day, the film wasnt presented in raw form. Tarnation was edited down and pieced together. Throughout the film there were moments where editing was more obvious than others. Specifically the scene where Jonathan is on the phone with someone from the hospital. He is checking on his mothers condition after a Lithium overdose. In between the scenes of that phone conversation there is a clip of him vomiting. The audience later learns that this is because he is severely ill as a result of the stress. When this scene is shown, the sounds of him vomiting are hear but visually it looks as though he is simply coughing into the toilet. This leads the viewer to believe that perhaps this was placed there for dramatic effect. Another example would be the way the entire first scene is presented. It is clear the phone conversation has been cut and spliced. One scene is of Jonathan completely crumbling emotionally from the news of his mothers health, it lasts only for a second and then in the following scene hes completely collected and calm. It is evident that it is being presented to evoke a specific reaction from the audience rather then presenting it truthfully as it actually happened. Fiction can also find its way into autobiographic film in that people behave differently when in front of a camera. They might see it necessary to put on a show rather than be themselves because of their discomfort with being documented. In many scenes when Jonathan is filming Renee she becomes very excited and begins to behave in a way that makes her look as if she is acting for the camera instead of just being herself. Another example of altered behavior because of the presence of the camera would be when Jonathan confronts his grandfather Adolph about his decision for Renee to undergo shock therapy. Adolph becomes very defensive and begins to close himself off because of the camera. He says to Jonathan Take that away, take that away, I dont want to be photographed by him. People begin to worry more about the way they come across once they realize that they are being closely watched and documented. In Agnes Vardas The Beaches of Agnes, Varda uses quite a few re-enactments to illustrate scenes from her childhood. Haden Guest discusses Beaches in Emotion Picture. She focuses mostly on her style as she recreated the memorable moments of her past. Guest writes, The re-creation of childhood memories in evocatively restaged family photographs to the more abstract recreation of Varda and her crew assembling a fragile, open-air gallery of mirrors on a gusty beach. Audiences either find these recreations of past events helpful in gaining a better understanding of Vardas life or somewhat dishonest and overly staged. Again, re-enactments sort of lose the truth and allow the director to manipulate the audience into feeling one way about whatever it is they are presenting. Varda also chose to include footage of her and the crew working on the film, however its left up to the audience to decide whether this is a moment of authenticity or yet another staged manipulation for entertainment sake. Throughout Agnes Vardas film she has many imaginative scenes. There are scenes of her staring blankly into the camera and walking backwards through places she once lived. Though this is in the film to illustrate that she is going backwards in time to tell her story it takes way from the portrayal of her story. Its included in the film for an artistic purpose rather than for one of truth and accuracy. In one scene her friend Chris Marker appears in the image of a cat and his voice is distorted to sound like a robot of sorts in a staged conversation with Varda. This scene, among many others, seems very whimsical and far from what actually took place in her past. Aside from fictitious imaginative scenes, The Beaches of Agnes strays from the autobiographical film genre, in that when Varda explores her past she ends up becoming more interested in something that she discovers on this journey that has nothing to do with her story. When she returns to her childhood home she becomes fascinated with the elderly doctor who now owns it rather than focusing on the life she lived there. In his review on Beaches, Haden Guest writes †¦the film frequently wanders away from its purported subject in order to learn more about the various people encountered along the way. Its as if she is making two movies, one about her past and the other about the people she met on the journey to making the film, but attempting to put them all into one. It seems the goal of The Beaches of Agnes is not to serve as a confessional narrative but an exploration into her past with a focus on the people she encountered rather than on herself. In film it is very easy for fiction to slip in and take control for entertainment value, whereas in prose there is a lesser opportunity. Both Jonathan Caouette and Agnes Vardas styles of filming allow for fiction, whether it be through editing, reenactment or other elements of film. Each of these directors classify their films in the autobiographical genre which means their films should present their lives truthfully and accurately. However, in both films it is clear that each director has manipulated footage or used reenactments to present their lives in a different way. Neither film is one hundred percent truthful. These films should not contain over dramatizations or stretched truths. When tackling the genre of autobiographical film it is important to portray oneself and ones story in an honest light.

Role of Traditional Medicine in Third World Countries

Role of Traditional Medicine in Third World Countries Overview According to the National Aboriginal Health Organisation (NAHO, 2003), the term traditional was introduced by the British during the colonial era and often rejected by many indigenous peoples. Authorities in the industrialised world used the term traditional medicine to distinguish between Western medicine and medical knowledge and practices that were local to indigenous tribes in Africa, South East Asia and other parts of the third world. Today traditional medicine is also referred to as Complementary and Alternative Medicine (CAM) (Shaikh Hatcher, 2005). Chronic social, economic and political problems in many third world countries means that the vast majority of their populations have little or no access to modern medical resources. By contrast, traditional medicine is often available to the masses and may constitute the only available health care resource. This essay discusses the role of traditional medicine as an essential resource in the third world, with specific reference to Nigeria and Pakistan. Traditional Medicine There is no universally accepted and unambiguous definition of traditional medicine, largely because of differences in culture, language, and medical products and practices across the third world. However, the World Health Organisation defines traditional medicine as health practices, approaches, knowledge and beliefs incorporating plant, animal and mineral based medicines, spiritual therapies, manual techniques and exercises, applied singularly or in combination to treat, diagnose and prevent illnesses or maintain well-being (WHO, 2003). Traditional medicine generally refers to any medicinal knowledge and practices that arent within the domain of modern day Western medicine. Like modern medicine the ultimate goal of the traditional healer is to improve the well being of individuals who present with some undesirable physical or psychological malady (Shaikh Hatcher, 2005). However, traditional medicine is unique in that improvements in well-being may incorporate spiritual healing, an d whereas western medicine largely relies on science-based knowledge and procedures, traditional medicine is based on local rituals, herbs, and superstitions indigenous to the local community (NAHO, 2003). Traditional medicine may incorporate different fields of expertise. NAHO (2003) identifies several types of specialists, including the spiritualist, herbalist, medicine man/woman, and healer. Spiritualists specialise in spiritual healing, for example by communicating with dead ancestors and performing ritualised sacrifices (e.g. killing a chicken). They often enjoy a certain degree of authority within local communities, serving as mentors for individuals or families. Herbalists are perhaps equivalent to pharmacists and pharmacologists in western medicine. They are experts on the medicinal properties of local plants and are typically called upon to prepare various medicinal concoctions to cure specific ailments. Such preparations may be in the form of a meal, drink, or even special soap for bathing. Healers are individuals with a natural talent for healing, often through spiritual or other means, perhaps similar to the psychic in Western society. Indeed, there seems to be a high degre e of overlap between healers, and spiritualists, albeit this is debatable and culture-specific. Finally, the medicine man/woman is a traditional healer usually involved in ceremonial activity, such as a funeral. They often carry a lot of material effects, such as mysterious ‘bundles’, bones, and other effects. Chronic shortages of modern health care resources in the third world has led to renewed interest in the role that CAM could play in reducing premature morbidity and mortality. Health care in the third word Populations living in third world countries are plagued by a variety of health problems. These include childbirth problems such as low birth weight (Arif Arif, 1999), nutritional problems, notably malnutrition, hypoglycaemia and hypothermia (Bhan et al, 2003), kidney disease (SantaCruz, 2003), degenerative psychiatric illnesses such as Hodgkin’s disease (Hu et al, 1988), hypertension (Galie Rubin, 2004), tobacco-related illness (Tomlinson, 1997), and so on. The prevailing economic, political, social and environmental conditions arent ideal for maintaining good health (Cooper, 1984). Socio-economic inequalities caused by flawed economic policies and political corruption has meant that modern medicine is beyond the reach of the suffering masses. Environmental decadence manifests in poor sanitary conditions, itself a result (at least in part) of weak economic infrastructure, and political leadership. Governments in many third world countries often spend only a fraction of their gross domestic product (GDP) on health care, so that there is a chronic shortage of both primary and secondary health resources such as clinics, hospitals, staff, and drugs. Health care policies are either absent, inadequate or poorly implemented. Lack of adequate funding stifles research and development, not withstanding positive side effects like increased creativity (Coloma Harris, 2004). These deplorable conditions have persisted despite massive financial investment by the World Bank. The organisation pays out an estimated $28 billion annually to third world countries, some of which is meant be used for the development of adequate health infrastructure (Pinker, 2000). But this has had little effect, partly because of government corruption, political instability, and crippling national debts. Moreover, technological change is so rapid that investment in essential medical equipment is not viable, unless there is a regular cash flow to finance replacements (Coloma Harris, 2004). Much has been written about the problem of ‘brain drain’ in which locally trained professionals flee their under-resourced and decaying health care systems to take up more lucrative jobs abroad (Fisher, 2003; Latif, 2003; Levy, 2003). Then there is the capitalist constraint. Private companies in the West that provide health services, pharmaceuticals, equipment, and other medical re sources need to make a profit to stay in business. This means selling products to their clients (governments, health service organisations, the general public) at a cost-effective price, which third world countries simply cannot afford. Getting private companies to sell their health services and products at a loss, for example by provide cheap or free drugs, often requires government intervention and corporate will (Enserink, 2000), both of which are often lacking. In the midst of such adversity traditional medicine may provide the only viable source of health care. Nigeria Modern health care in Nigeria incorporates primary care provided by local government and privately owned clinics, secondary care dispensed by hospitals, and tertiary services (e.g. orthopaedics, psychiatry) provided by specialist hospitals (WHO, 2002-2007). Like many third world countries the health infrastructure is severely under funded, with chronic equipment and staff shortages (Kadiri, 2005). Brain drain is a constant problem (Levy, 2003), and adequate health care is expensive and hence beyond the reach of the masses (WHO, 2002-2007). Traditional medicine operates side-by-side with modern health care. Most Nigerians have access to traditional healers, or medicine men’, especially in the rural areas where people lack local health infrastructure and transportation to travel to the nearest clinic or hospital. Thus, CAM is the only health resource available to most Nigerians (Mpyet et al, 2005). Nigeria is actually a melting pot of over 300 different tribes[1], with remarkabl y different languages, cultures, lifestyles, religions and traditional governments (at local level). Thus, the practice of traditional medicine is quite varied across the country. Nevertheless, most medicine men are considered experts in the preparation and administration of various herbal medicines, and the prognosis for patients is often good. The use of herbal drugs remains very popular, especially amongst the older generation and/or less educated. Recent evidence suggests that some Nigerians are suspicious of modern medical procedures and consequently fail to utilise services to which they have access. Raufu (2002) and Pincock (2004) both document a recent health crises in northern Nigeria in which parents refused to get their kids vaccinated against poliomyelitis. There was considerable scepticism about the vaccination campaign, with many parents fearing their children may become infected with the HIV, or worse become infertile, irrespective of what the health officials said. This incident seems to mirror a subtle nation-wide cultural shift towards traditional medicine. For example, there have been calls for traditional healers to be involved in making referrals to secondary care services, along side professional medical doctors (Mpyet et al, 2005). The WHO has specifically encouraged research on traditional medicine in Nigeria, and the National Institute for Pharmaceutical Research and Development (NIPRD), located in Abuja, the capital city, has been identified as a possible location for such research. The NIPRD was set up to conduct research projects designed to improve, refine, and modernise traditional medicine, especially in terms of herbal remedies. The institute has successfully developed some herbal medicines including NIPRD AM-1, a herbal extract for treating malaria. In other parts of the country steps have been taken to blend traditional medicine with modern medical procedures. The Fantsuam Foundation (IHDC, 2003), a womens group founded in 1996 and based in northern Nigeria with over 80,000 members, was set up to help rural women fight their way out of poverty. This organisation is not profit oriented, works in collaboration with local government, and uses modern computer resources, such as electronic commerce. The foundation recognises the value of CAM especially amongst women living in poor communities, and works to reconcile traditional practices with modern medicine. Women in this part of the country are plagued by a variety of health problems ranging from minor ailments (e.g. back pains) to more serious conditions (e.g. HIV/AIDS). Thus, there is an ever-present demand for appropriate health care. Traditional healers are very active, using various emollients and herbs to treat patients. More encouragingly, the Foundations’ work in th e community has highlighted several interesting points concerning the modernisation of traditional medicine. These include the following; Some aspects of traditional medicine can be improved for better health service provision; Traditional healers are open to modernisation initiatives provided there is a sense of partnership and intellectual property rights are protected; Traditional medicine as a body of knowledge can be preserved while simultaneously opening it up to reforms. Overall, the value of traditional medicine as a widely available health resource is universally recognised in Nigeria. Pakistan Pakistan like other third world countries suffers from an under funded and under-resourced modern health care system. Poverty-related health problems are rife, including low birth weight (Bhutta et al, 2004), hepatitis (Yusufzai, 2004), sexually transmitted diseases (Wallerstein, 1998) and high infant mortality and malnutrition (Abbasi, 1999). The health care system is dichotomised into the public and private sectors. The former incorporates a mixture of mostly unregulated private hospitals, clinics, and traditional healers, while the public sector is made up of government run hospitals, mostly in very poor condition (Shaikh Hatcher, 2005). Overall, Pakistan’s health service system does not compare favourably with its neighbours. Poverty, illiteracy and poor sanitation, as well as political instability compound the problem, with infant mortality and infectious disease particularly problematic (Abbasi, 1999; Zaidi et al, 2004). Historically CAM has been a permanent part of the health care landscape in Pakistan, practised in the form of Unani, Ayurvedic and homeopathic systems (Shaikh Hatcher, 2005). Unani medicine entails the use of natural resources normally found in the body, such as clean and fresh water, whereas Ayurveda remedies are sensitive to a womans natural rhythms and cycles. There is particular emphasis in Pakistan on the use of plant-based traditional medicines, albeit animal based products are sometimes used. In the midst of chronic and widespread socio-economic deprivation more and more Pakistanis are turning to traditional healers for their health care (Shaikh Hatcher, 2005). Local ‘hakeems’, religious leaders and medicine men regularly dispense traditional therapies. These individuals enjoy considerable public trust and respect, especially in the rural areas, and patients regularly present with a wide range of medical conditions including gynaecological problems. According to Jafry (1999) traditional medicine was officially acknowledged in Pakistan under the Unani, Ayurvedic and Homeopathic Practitioners’ Act of 1965. The practice of homeopathy in particular has become well established, with increases in the number of homeopathic (privately owned) schools, especially after the Homeopathic Board and National Council for Homeopath y (NCH) was set up. Currently there is an abundance of homeopathic clinics, pharmaceutical companies, and other related organisations in Pakistan. Interestingly, despite these advances Pakistan continues to import homeopathic medicines in large quantities and local drug prices remain high. Consequently many Pakistanis cannot afford homeopathic treatment. Like the modern health care system which is heavily under funded ((Abbasi, 1999), homeopathic medicine remains crippled by under investment (Jafry, 1999). Despite these drawbacks, CAM as a whole remains more accessible than modern health resources, and constitutes an indispensable resource for the vast majority of the population (Shaikh Hatcher, 2005). Exploitation NAHO (2003) has identified a number of important concerns that need to be recognised if CAM is to be successfully integrated with modern medicine in developing nations. Firstly it is essential to recognise the important role played by the elderly, who form the bulk of spiritual healers and medicine men. Less common in Western culture, high reverence for elders in many third world countries is a major reason traditional medicine enjoys considerable public endorsement. Secondly, there is the risk of exploitation by unscrupulous western private enterprise. In particular it would be wholly inappropriate in a cash economy for a private pharmaceutical company, concerned about making a quick profit, to offer symbolic but worthless gifts to a traditional healer in return for valuable knowledge on local medicines, ointments and herbs. Thirdly, there is the issue of intellectual property rights. These must be protected under any circumstances, again to avoid unfair exploitation and profiteerin g by private companies. Health care funding provided to third world governments by the WHO, World Bank, and other financial organisations should be conditional on the establishment and implementation of satisfactory protective policies. For example independent (e.g. WHO) officials can be used to supervise contracts that are drawn up between private enterprises and traditional healer groups. Conclusions As early as 1984 Cooper argued that Western medicine might not really be suitable for the third world (Cooper, 1984). Despite the rapid spread of modern medicine CAM remains an indispensable resource for providing adequate health care to the majority of individuals living in these countries. Socio-economic and political problems have severely limited access to modern health care. However, considerable progress has being made towards harness the potential of traditional medicine, for example by allowing traditional healers to make hospital referrals. Both the WHO and World Bank seem committed to promoting the development of CAM. Given the complexity and variability of health provision across the third world it may be necessary to tailor health care reform to the peculiar requirements of each country (Buch, 2005). Traditional medicine is firmly rooted in local culture and customs (NAHO, 2003), and therefore traditional health protocols cannot be generalised across nations. Additionally , concerns about equality, protection rights, and other ethical issues need to be addressed. References Abbasi, K. (1999) The World Bank and world health Focus on South Asia II: India and Pakistan British Medical Journal, 318, pp.1132-1135 Arif, M.A. Arif, K. (1999) Low birthweight babies in the third world: maternal nursing versus professional nursing care, Journal of Tropical Paediatrics, 45, pp.278 – 280. Bhan, M.K., Bhandari, N. Bahl, R. (2003) Management of the severely malnourished child: perspective from developing countries. British Medical Journal, 326, pp.146 151 Bhutta, Z.A., Khan, I., Salat, S., Raza., F. Ara, H. (2004) Reducing length of stay in hospital for very low birthweight infants by involving mothers in a stepdown unit: an experience from Karachi (Pakistan). British Medical Journal, 329, pp.1151 1155 Buch, E. (2005) The future of health care in Africa. British Medical Journal. 331, pp.1-2. Coloma, J. Harris, E. (2004) Innovative low cost technologies for biomedical research and diagnosis in developing countries. British Medical Journal, 329, pp.1160- 1162 Cooper, J.A.D. (1984) Health resources: the United States and the third world, Health Affairs, 3, pp.149 151 Enserink, M. (2000) Group urges action on third world drugs. Science, 287, p.1571 Fisher, J.P. (2003) Third world brain drain: Brain drain must be halted. British Medical Journal. 327, p.930. Galie, N. Rubin, L.J. (2004) Introduction: new insights into a challenging disease: A review of the third world symposium on pulmonary arterial hypertension. Journal of American College of Cardiology, 43 (12 Suppl S): 1S. Jafry, S.A.A. (1999) Homeopathy in Pakistan [online]. The Homeo Webzine. Available from: http://www.geocities.com/pulsnet2000/homeopak.htm>[Accessed 5 March 2006]. Kadiri, S. (2005) Tackling cardiovascular disease in Africa. British Medical Journal, 331, pp.711-712. Hu, E., Hufford, S., Lukes, R., Bernstein-Singer, M., Sobel, G., Gill, P., Pinter- Brown, L., Rarick, M., Rosen, P. Brynes, R. (1988) Third-World Hodgkins disease at Los Angeles County-University of Southern California Medical Center Journal of Clinical Oncology, 6, pp.1285 1292. IHDC (2003) Local health content in Nigeria blends tradition and science. Johannesburg: IHDC. Latif, A.S. (2003) Third world brain drain: Causes of exodus need to be examined and rectified. British Medical Journal, 327, p.930. Levy, L.F. (2003) The first worlds role in the third world brain drain. British Medical Journal, 327, p.170 Mpyet, C, Dineen, B.P., Solomon, A.W. (2005) Cataract surgical coverage and barriers to uptake of cataract surgery in leprosy villages of north eastern Nigeria. British Journal of Ophthalmology, 89, pp.936-938. NAHO (2003) Traditional Medicine in Contemporary Context: Protecting and Respecting Indigenous Knowledge and Medicine. Ottawa, ON: NAHO. Pincock, S. (2004) Poliovirus spreads beyond Nigeria after vaccine uptake drops. British Medical Journal. 328, p.310 Pinker, S. (2000) Banking on the Third World. Canadian Medical Association Journal, 163, p.94 Raufu, A. (2002) Polio cases rise in Nigeria as vaccine is shunned for fear of AIDS British Medical Journal, 324, p.1414. SantaCruz, P.L. (2003) Preventing end-stage kidney disease: a personal opinion from the Third World. Nephrology Dialysis Transplantation, 18, p.2453. Shaikh, B.T. Hatcher, J. (2005) Complementary and Alternative Medicine in Pakistan: Prospects and Limitations. Evidence-Based Complementary and Alternative Medicine, 2, pp.139–142. Tomlinson, R. (1997) Smoking death toll shifts to third world British Medical Journal, 315, pp.563 568 Wallerstein, C. (1998) Pakistan lags behind in reproductive health. British Medical Journal. 317, p.1546 WHO (2003) Country Press Releases: WHO encourages Research into Traditional Medicine. Geneva: WHO. WHO (2002-2007) WHO Country Cooperation Strategy: Federal Republic of Nigeria. Geneva. WHO Zaidi, K.M., Awasthi, S. deSilva, H.J. (2004) Burden of infectious diseases in South Asia. British Medical Journal, 328, pp.811 – 815. Yusufzai, A (2004) Pakistan medical association warns of potential rise in hepatitis British Medical Journal. 329, p.530. 1 Footnotes [1] There are three major tribes; The Hausa, Ibo, and Yoruba.

Addicted to Coffee? Essay -- Biology Essays Research Papers

Addicted to Coffee? As a sophomore in college, I know how important it is to get that first cup of coffee in the morning. That first cup of coffee, second cup, and third cup seem vital to the well-being of Bryn Mawr students all over campus. They help us to stay awake through our classes, hours of study, and even time spent socializing. But is caffeine really addictive? Ask any Bryn Mawr student, and chances are that she will answer with an emphatic "Yes!" Ask any scientist or doctor the same question and the answer is likely to be just as emphatic, but what that answer will be is much less predictable. It is universally recognized that caffeine is a stimulant, a substance that causes the body to act differently from the ways that it would naturally act by inducing "fight or flight" reactions which cause the body to act in emergencies (1). However, it is still debated as to whether or not this stimulate is addictive. When deciding whether a substance is addictive, most professionals who make diagnoses in the United States and in many other countries will turn to the Diagnostic and Statistical Manual of Mental Disorders, Fourth Edition, better know as the DMS-IV. This manual is published by the American Psychiatric Association and lists, among other things, the symptoms of all mental health disorders. According to the DMS-IV, the symptoms of substance dependence (in other words, substance addiction) are substance abuse, continuation of use despite related problems, increase in tolerance, and withdrawal symptoms (2). The debate lies largely in the interpretation of these symptoms. What exactly constitutes a withdrawal symptom? Can having a headache for a few days even compare to the horrors experienced by heroine addict... ...ww.umd.edu/news/?Diamondback/archives/2002/12/03/news3.html 6)ScienceDaily News Release: Debate Brews over Caffeine Addiction – Study Also Confirms Caffeine Improves Alertness And Energy, on ScienceDaily, an online magazine. http://www.sciencedaily.com/releases/1999/03/990322061015.htm 7)nucleus accumbens, a short description of the nucleus accumbens on the Department of Integrated Science and Technology section of the James Madison University website. http://www.isat.jmu.edu/users/klevicca/neuroconn/The_Brain/Brain_Function/Limbic_System/nucleusaccumbens.html 8)Caffeine Myths and Facts, on koffeekorner.com, a coffee appreciation website http://www.koffeekorner.com/health7.htm 9)Sleepy at work? How you can stay awake, tips for staying awake at work on MayoClinic.com. http://www.mayoclinic.com/invoke.cfm?objectid=91CC6E35-BD09-4A6B-BA577A3BED23885C

Organic Food Trends Essay

While these two factors affect the source of organic food, it is the retailers themselves who may trigger the fastest and longest-lasting drop in organic food prices. In response to the decline of sales, a looming price war may push organic food prices down to a level comparable to regular foods. The niche of people who are passionate about their organic foods will remain strong regardless of the price. When they were hot just a few months ago, many grocers and health food stores dedicated more space to stay ahead of the demand. Now that the demand has taken a dive, retailers will be trying to gain a stronger share of the shrinking market. Even Whole Foods, known for higher quality and prices to match, is reducing prices and trying to change their public image. It is in this price war that many who have recently abandoned organic foods may return for the same reason that they left: price. The actual cost difference between organic and normal foods is much lower than the retail price difference because perceptions have allowed the premium rates. As perceptions change, grocers will have to sell their normally high-profit organic foods at or below the cost of their normal counterparts. Source: http://weheartworld.com/green-living/organic-food-price-reductions/ Figure 5. 1: UK organic food and drink: total retail sales and total imports 2002/03 Multiple retailers: 5. 13 Table 5. 5 shows the most recent data we were able to secure on the percentage share of trade between the multiple retailers for organic and the overall grocery market (2000). The data indicate that Sainsbury’s, Tesco, Waitrose and Safeway account for most UK organic sales. In 2003, two multiples, Sainsbury’s and Tesco were responsible for 27% and 27. 5% respectively of UK organic product sales. Table 5. 5: Multiple retailers’ share of trade – Total Organic vs Retailer Share Track (% share of spend, during 52 weeks ending 17 Sept. 2000) Total organics (%)RST (share of overall grocery market, %) Tesco29. 321. 9 Sainsbury’s29. 817. 3 Asda5. 714. 2 Safeway7. 09. 5 Somerfield2. 46. 6 Morrisons1. 44. 9 Iceland1. 43. 2 Marks & Spencer1. 01. 5 Waitrose9. 71. 4 All others12. 319. 5 Source: TNS Source: http://www. scotland. gov. uk/Publications/2005/05/13153740/37488 Why are more people are choosing organic? In 2006, organic food and drink sales nudged the ? 2 billion mark for the first time, and showed a 22% growth overall. Here’s why more people are choosing to buy organic: †¢Taste – Many people tell us they buy organic food because they believe it tastes better. †¢Food safety – Organic farmers, as far as possible, avoid using unnecessary chemical sprays. Food additives linked to asthma and heart disease are among those banned under organic standards. †¢The environment – Organic farming is friendlier to the environment so there is a much greater diversity of birds, butterflies and plants on organic farms. Organic standards ban the use of GM technology. †¢Animal welfare – Organic farming requires animals to be kept in more natural, free-range conditions with a more natural diet. Source: http://www. soilassociation. org/web/sa/saweb. nsf/Living/whatisorganic. html The year 2008 is a year that is going to be dominated by health consciousness. The top 10 food trends that are going to rule the food world are: 1- Eat Healthy! Health is going to be a major consideration that is going to influence our food habits. It would dictate the pattern of the foods patronized and also in turn what would be available in the market. The manufacturers are ready and eagerly waiting to take a cue from the consumption patterns so as to cash in on this multi-million dollar food market. There will, for sure, be an increase in health foods so as to cater to the demand of the potential customer. 2- Packaging Matters! With growing consciousness, it is important that the foods have a good and eco-friendly packaging and have all details specified on the label. These are definitely going to be the ones that would be preferred. 3- Go Local! An increase in importance to local produce is another significant trend that would be witnessed in the year 2008. Customers would prefer to patronize healthy food items that are grown locally. The growing environmental consciousness and an increase in importance to personal health are going are the reasons for this choice. 4- I want Ready-To-Eat! Convenience foods would however, continue to reign supreme. With people getting busier by the day and having very little time on hand, it is important to have more options for ready to eat meals. Complete meals of one or two dishes would be preferred. The studies conducted recently have gone to show that people prefer to eat at home for most part of the week due to health considerations and thus, convenient foods provide the perfect answer to a busy family that is also health conscious. 5- No McDonald’s for kids! With health of the family gaining priority, the healthy kids recipes is another area that is going to increase in importance. With several entrants in the market this trend is only going to grow by leaps and bounds in the coming months. 6- Weight loss meals get trendy! Obesity has come to be another major consideration that has come to have a significant impact on the food related decisions of a family. Weight loss foods that let you manage your weight problem without having to deprive yourself of the daily nutritional requirements is going to find favor in 2008. 7- Substitute capsules with food! With heart diseases and others becoming a major issue, foods that can fight diseases are going to be popular. Foods with antioxidants that have the property of fighting against diseases are what people are looking out for desperately. Keep the diseases at bay with a healthy and active lifestyle. 8- Indulge Yourself! The growing health consciousness is certainly not going to undermine the importance of premium foods that offer a wonderful reason to indulge. Pampering oneself with an array of exotic tastes and flavors – desserts, pies, and chocolate recipes – is going to be an essential part of our lives across the globe. Entertaining and discovering the treasure house that the culinary world offers are going to be a norm that would not change for any reason. 9- Go Veggies! There is definitely going to be a rise in the consumption of fruits, vegetables, whole grains and food with useful bacteria like yogurt. Useful bacteria are going to gain entry into many other food items that are part of our daily diet. 10- Raw Food Rocks! Increase in the consumption of raw food in the form of salads and other enticing dishes is going to be another of the food trends witnessed globally. The benefits of raw food will be explored across the globe. Source: http://my. telegraph. co. uk/butterbites/blog/2008/05/25/top_10_food_trends_for_2008.

The Voices Movie Review Professor Ramos Blog

The Voices Movie Review Ali Sakiri English 010 5:00 04 December 18 Can You Hear The Voice’s         It’s likely you’ve encountered someone with a mental illness at least once in your life, but it’s unlikely that they were violent, hopefully. In the movie â€Å"The Voices† it shows just that, Ryan Reynolds plays Jerry, a homicidal schizophrenic man who regularly spoke to his dog and cat. The animals represented both sides of his conscious as everything they said was entirely something of his making, the cat being evil and the dog being good. One scene in particular that rose many questions was after he claimed his first victim, he had unintentionally killed her and was conflicted about what to do so he consulted his animals. First the kinder side of his conscious, the dog, suggested that he goes to the authorities and they might understand while the cat had called both of them stupid and told Jerry to hide the body. Keep in mind that this was all in Jerry’s head, this was a great representation of how some schizophrenic individuals ma y associate their delusions with the the thoughts and feelings they have. This film brought up many questions for me. What is schizophrenia, how does someone get the disease, and do schizophrenic people have violent tendencies?         What is schizophrenia? According to The Mayo Clinic, schizophrenia is a mental disorder in which people experience reality in an abnormal way. The disease may bring along delusions, hallucinations, problems with speech such as putting words together properly in a sentence. A person with the disease may show signs physically of the disease such as poor personal hygiene, a lack of showing emotion, and not changing facial expression often. These symptoms are displayed very well in film, for example. After Jerry had claimed his first victim he had decided to finally start taking his medication. Of course he consulted his pets prior, and the response he received from his cat was, â€Å"Take those drugs, and you will enter a bleak and lonely world Jerry†(Marjane). He knew that he would be alone without his delusions and hallucinations or might even count on them as a support system. Once the effects of his pill set in, tons of his symptoms had disappeared, he was seein g the world for what it actually was and it was torture for him. He sat in his blood covered apartment and cried out for his animals to respond to him and begged with no response. Eventually the pill wore off and his animals could speak to him once more and his apartment was spotless in his eyes once again. His hallucinations and delusions acted as some kind of scapegoat from reality. This demonstrates very well the effect medication could have on patients with mental disorders may not always be seen as positive from the patient’s perspective.         What can cause schizophrenia? It’s believed to have plenty of possible causes such as substance abuse, a certain brain chemistry, complications at birth or early infancy and simply just passed on genetically. According to the National Alliance on Mental Illness, â€Å"While schizophrenia occurs in 1% of the general population, having a history of family psychosis greatly increases the risk. Schizophrenia occurs at roughly 10% of people who have a first-degree relative with the disorder† (NAMI). People with close family diagnosed with disease automatically puts them in the bracket for developing the disease throughout their life at some point. This is displayed very well in the film as Jerry’s mother is shown to have schizophrenia in a flashback to his younger years. In this scene Jerry’s father is seen abusing Jerry and calling both Jerry and his mother crazy.   During the whole episode he kept seeing his childhood sock puppet talking to hi m which solidifies that he was schizophrenic as a child. His mother even saying â€Å"I can hear the secret conversations of the world†(Marjane). In this case it’s very likely it was passed on genetically.         Not all schizophrenic patients are homicidal, or even violent at all. While most tend to lead peaceful lives out of the frame with no intent of harm towards others. However it is not unlikely that there may be a link between schizophrenia and homicidal tendencies. A study in Australia done on 435 inmates convicted of homicide found that 38 of them were diagnosed with schizophrenia. That was roughly about 8.7 percent of the inmates in the sample while about only 1 percent of the general population is diagnosed with the disease. Why was this population more than 8 times larger than what it is for the general population? The only key difference in these populations is homicide, bring in homicide and suddenly the rates of those diagnosed rises. It can’t be a coincidence and according to James Ogloff, J.D., Ph.D, it’s not. James is quoted as saying ‘Patients with schizophrenia are significantly more likely than those in the general community to commit hom icide offenses, (Sinclair)   This is not to say that all people diagnosed with the disease are homicidal and violent, but simply highlighting the fact that with their symptoms, physicians opinions, and the increase of schizophrenia amongst criminals who committed homicide, it’s impossible not to associate a link between the two.         The film â€Å"The Voices† truly emphasizes the negative effects of schizophrenia.The movie properly displayed what the effects of schizophrenia have on a person with Ryan Reynolds playing a very convincing schizophrenic. He showed the hallucinations, delusions and lack of personal hygiene very well with Jerry’s pets speaking to him on such a frequent basis and the apartment being covered in blood and human remains when he’s on his medication. Sadly this film also sheds light on how difficult it is treat schizophrenia efficiently as Jerry avoids his medication for practically the whole film It also has a comedic undertone which gave this movie some very funny dialogue. Overall I’d give this movie a 80%, the plotline developed very quickly and definitely grabs the viewer’s attention but also fails to deliver some background and brings up some unanswered questions. It had a 11 million dollar budget and it didn’t even make $500,00 so the movie technically failed on paper, but if you choose to ignore that I think you’ll catch yourself watching this movie more than once! â€Å"NAMI.† NAMI: National Alliance on Mental Illness, www.nami.org/Learn-More/Mental-Health-Conditions/Schizophrenia. â€Å"Schizophrenia.† Mayo Clinic, Mayo Foundation for Medical Education and Research, 10 Apr. 2018, www.mayoclinic.org/diseases-conditions/schizophrenia/symptoms-causes/syc-20354443. Sinclair, Leslie. â€Å"Evidence Supports Link Between Schizophrenia, Violent Crime.† Psychiatrics News,   https://psychnews.psychiatryonline.org/doi/10.1176/pn.46.17.psychnews_46_17_20_2 Satrapi Marjane,†The Voices†, Ryan Reynolds, Anna Kendrick, Gemma Atrerton, Jacki Weaver, October 3rd, 2015 â€Å"The Voices.† Safe Haven (2013) Rotten Tomatoes, www.rottentomatoes.com/m/the_voices/. Picture 1 : https://movietvtechgeeks.com/ryan-reynolds-the-voices-an-easy-cult-film-favorite-movie-review/ Picture 2: https://twitter.com/thevoicesmovie/status/558682451782807552 Picture 3: https://www.hollywoodreporter.com/news/ryan-reynolds-voices-gets-uk-732770

Dissolve Styrofoam or Polystyrene in Acetone

Dissolve Styrofoam or Polystyrene in Acetone Dissolving Styrofoam or another polystyrene product in acetone is a spectacular demonstration of the solubility of this plastic in an organic solvent. It also illustrates just how much air is in the Styrofoam. All you need to do is to pour a bit of acetone into a bowl, and place Styrofoam beads, packing peanuts, chunks of foam, or even a Styrofoam cup in the container. The Styrofoam will dissolve in the acetone much like sugar dissolves in  hot water. Since Styrofoam is mostly air, you may be surprised by how much (or, in the end, how little) foam will dissolve in the acetone. A cup of acetone is enough to dissolve an entire bean bags worth of styrofoam beads. How It Works Styrofoam is made of polystyrene foam. When the polystyrene dissolves in the acetone, the air in the foam is released. This makes it look like youre dissolving a massive quantity of material into a small volume of liquid. You can see a less-dramatic version of the same effect by dissolving other polystyrene items in acetone. Common polystyrene products include disposable razors, plastic yogurt containers, plastic mailers, and CD jewel cases. The plastic dissolves in just about any organic solvent, not just acetone. Acetone is found in some nail polish removers. If you cant find this product, you could dissolve styrofoam in gasoline just as easily. Its best to do this project outdoors because acetone, gasoline, and other organic solvents tend  to be toxic when inhaled.

Disability Wheelchair Essays

Disability Wheelchair Essays Disability Wheelchair Essay Disability Wheelchair Essay Nancy Mair’s â€Å"Disability† shows us the view a disabled woman has on how the world perceives people with disabilities. Nancy is â€Å"a forty- three year old crippled woman.†(Bedford Reader 13).Nancy is a woman who spends most of her time in a wheelchair. A woman that can be easily spotted in a crowd. She notes that she has not 3show that illustrated her so that people would feel sorry for the woman. They show the woman trying to make one lat trip before she gets crippled. Nancy thinks the show depicts her as unable to make her own choices. She wanted to go to Kenya but her doctor would not let her. Mairs sees the show only showing the fact that she’s disabled but â€Å"excludes the complexities that make her a whole.†(Bedford Reader 14) Mairs considers herself an American Consumer. She uses things that everyone uses in day-to-day life. She’s bothered by the fact that no advertisement ever includes disabled people. The reasoning she thinks behind it is that if they show disabled people doing everyday activity, it will demonstrate how disability can affect anyone. This will make people fear their reality. She thinks that this isolation of disabled people is harmful and even dangerous to the disabled. It makes them feel invisible and almost as if they did not exist. She thinks the only way to integrate disabled people is as quietly and as naturally as possible into people’s everyday life. In â€Å"Disability† Nancy Mairs is trying to show that disabled people are just like regular people. (Bedford reader 14) .And therefore they should be treated as regular people. Mair’s trouble is with advertisers and how they refuse to include the disabled even though the disabled also use their products. She hates the fact that society is obsessed with appearance and normality. She concludes that they don’t use disabled people because of they fear it will cause people. It can show them that disability can affect anyone and everyone. Although Mairs is disabled she prefers to be called crippled. She does not like people feeling sorry for her and that comes along with the word disabled. And the fact that someone might only be nice to her because of her being disabled scares her. Although Mairs needs help  from everyone around her she thinks she can perform everyday tasks just like everyone else. She thinks that if you are crippled that life can still be great and that really it all comes down to you and what you make of life. On a personal note I think Mairs is a great example to follow. She embraces how she is and makes the most of it. She does not complain for the regular things like everyone else. She complains about things that are important and makes her points. She lives her life to the fullest and I think a lot of people could use some of that. People without disabilities do not see or appreciate the things they are able to do each and everyday with ease. They only complain about things that do not matter. But people like Mairs live everyday as it were her last. I would like to read more of Mairs, and I think anyone who complains all day and does not see what other people go through should read what Nancy Mairs has to say.

I will attach the documents Essay Example | Topics and Well Written Essays - 1000 words - 1

I will attach the documents - Essay Example It is not to argue that the conditions of slavery still too exist without any substantial changes. Of course, blacks have progressed a lot and the same goes for the way the mainstream society looks at the black people. But, what remains unchanged or being endlessly reproduced is the slave mindset. It is the very legacy of the slavery that it still permeates all the aspects of social life of the nation in general and the personal lives of black people in particular. The effects of slavery are continuingly expressed in the family lives, world outlook, and self respect and so on of the black people. Issues and Concerns of Black Liberation Breaking the Chains of Psychological Slavery is a groundbreaking study in the field of cultural psychology. Akbar has famously asserted that â€Å"slavery that feeds on the mind, invading the soul of man, destroying his loyalties to himself and establishing allegiance to forces which destroy him, is an even worse form of capture. The influences that p ermit an illusion of freedom, liberation, and self-determination, while tenaciously holding one’s mind in subjugation, is the folly of only the sadistic† (Akbar, 1996, p.VI). ... Here, although I completely agree with Akbar’s proposition that the legacy of slavery is still tormenting both the minds and souls of black people, it is difficult to buy his argument that black people are completely subjugated by the master narrative. For Akbar, the subjugation of blacks or the mental colonization of the blacks by the whites is total, unlimited and infinite as it knows no outside. From a dialectical perspective, on the contrary, one could argue that the white/black relationship is mutually dependent and, at least in the mental space, the blacks are more liberated than the whites as they have nothing to lose from the abolition of slavery. In other words, the idea of total ‘capture’ of black mind by the oppressor ideology itself is a negation of the subjectivity and active agency of the black people. It does not hold true if we look at the real life examples. In many cases, it is not through a hegemonic ideology, but through sheer repression (throu gh ku klux klan or police/military actions) and economic violence (denial equal opportunity, discrimination etc.), the black bodies are made to be docile. For Akbar, the problems of the blacks that arises not only from the retrogressive material conditions which exist in a repressive White society, rather, he locates the black subjugation in the realm of consciousness by arguing that â€Å"the slavery that captures the mind and imprisons the motivation, perception, aspiration and identity in a web of anti-self images, generating a personal and collective self-destructive, is more cruel than the shackles on the wrists and ankles† (Akbar, 1996, p.V). Here, also, Akbar fails himself into the deeply entrenched racist trap and believes that the power of the master is all-pervasive

Education Technology Essay Example | Topics and Well Written Essays - 500 words

Education Technology - Essay Example Also even if the students are willing to go to school despite these situations, they are unable to attend because they are needed in the farm or in the chores in their homes. It is in these situations where governments and education sectors should involve the use of technology in providing education. There are a number of NGOs and multinational companies who are willing to fund projects in relation to these. In the Philippines for example, a television network partners with generous organizations in bringing Sineskwela or School on Air to remote areas (Sineskwela, 2009). The Sineskwela is an educational show, covering all the various subjects of primary education delivered through dramatizations and a lot of visual effects. The objective is to make learning fun and interesting and delivering it not only to formal schools but to homes as well and to those who have no access to quality education. Some organizations are providing computers and television sets to schools located in depressed areas all over the world. In India for example, a lot of organizations have been donating computers to schools that do not have sufficient funds to provide computer education or at least use computer technology in delivering classroom teaching (Agarwal, 2007). These are instances where technology is used in carrying out the teaching and learning process, both as a support to the teaching and also as the teaching process. Technology has been recognized all over the world to be that powerful force in bringing about change, and in this case, change in the educational system. The use of technology in education has been around for quite a while and has already been institutionalized in the sense that this is incorporated in teacher education curricula all over the world so that teachers will be equipped with the necessary skills and know-how with respect to the use of technology in education. Virtual classrooms and distance learning or

Ethics & It's Role in International Business - Specifically as it Term Paper

Ethics & It's Role in International Business - Specifically as it Applies to Arabic Countries - Term Paper Example The expectations with ethics and culture contribute to misunderstandings and gaps in establishing stronger relationships. Understanding the main problems and creating influential ways of establishing stronger ties between countries can provide both countries with alternatives to growth and development at an international level. Arabic Countries and Ethics in Business The ethics which are included in businesses within Arabic countries are established first by the expectations that are regulated through the government of the various areas. The various establishments expect to have legalities and activities defined by tax, regulations in activities and fair trade practices that are used by the government. More important, the ethical considerations are driven by the Arabic countries having direct influence over the religious and moral influences of the area. The different regions are known for having a basis in Islamic practices, which carries a direct link to what is equitable in busine ss practices. The Islamic practices include regulations on trade agreements, how to define fair business and regulations in terms of payments to the government or other corporations. This is established through the Shar’iah, which defines the laws of trade and business between those in the country. Most Arabic countries and businesses continue to practice these laws with the economic value offering more alternatives because of the ethics which are practiced in the countries (Perry, 2007). The different concepts that apply through the Shar’iah not only create establishments with the way in which fair trade should take place. Arabic countries have established

Business and Country Analysis Research Paper Example | Topics and Well Written Essays - 1500 words

Business and Country Analysis - Research Paper Example In order to serve healthy fast food Hangout plaza expanded the menu that includes wraps, smoothies, fruit items and salad. Moreover, to attract large customer base the company have started happy price meal. The meal is given by discounted price. Hangout plaza is the popular fast food chain in US within the competitive industry. Moreover, in order to implement international business diversification Hangout plaza is looking for several international markets. The company has decided to expand their business unit in India. India is one of the largest potential Asian markets for fast food chain industry. The major objective of the study is to analyze several macro environmental industry factors that may impact on the industry. Moreover the trade, investment and foreign policy profile of India is implemented due to identify the opportunity and threats for the Hangout Plaza’s operation in Indian competitive fast food market. Part 2 This part is important as this part will analyze the impact of different external environmental factors like cultural, political, legal, ethical and economical factors on the business performance of Hangout plaza in India. Moreover this part will highlight on the trade, investment and foreign policy profile of India considering the business practices of Hangout plaza in India. ... India is the country of the people of several religion backgrounds. The religion has a large impact on Indian culture and society. Different people from different religion in India choose different types of food product (Schaefer, 2006). In India Hindus does not eat beef, Muslims only used to take Halal meat. Moreover, they do not eat pork. So Hangout Plaza has to carefully prepare the menu in order to do business practices in India due to different people of different religion. The favorable social factor that will influence Hangout plaza is the changing life style of Indians. People are gradually adopting western culture. Now-a-days people like to hangover with relatives and friends outside in restaurants. These are few negative and positive cultural and social factors that may impact on the business performance of Hangout Plaza. Political Environment Hangout plaza in US got the advantage of the political stability of country. Hangout plaza is well popular in US but there are some health issues that are affecting the business performance of Hangout Plaza. Consumption of fast food increases the cholesterol level of human body and obesity issues. Government of US has restricted the marketing activities of fast food companies in order to reduce the health related issues. The introduction of several healthy food items in menu like wraps, salads, milk shakes has again increase the brand awareness of Hangout Plaza in Customer’s mind. Moreover, creating job opportunity, good relationship with government has eased the business operation of Hangout Plaza in US. India is one of the controversial countries in terms of politics. Different political ideologies are becoming the barrier for new foreign companies to do diversification in India.

Economic liberalization in Indonesia Essay Example | Topics and Well Written Essays - 750 words

Economic liberalization in Indonesia - Essay Example Custom clearance procedures and computerized documentation requirements have facilitated imports and exports although registration of importers has remained a major requirement. The Customs Directorate of the Ministry of Finance has also implemented a post-entry audit system, which relies primarily on verification and auditing rather than inspection to monitor compliance. A paper less electronic data interchange system that links importers, banks, and customs was also introduced and is slowly being adopted (Trade Regulations and Standards). Import tariff has also been considerably reduced and it now ranges from 5% to 30% with a major exception applied to all imported distilled spirits which has a 170% duty applied to it. A 10%VAT is applied to import goods, and luxury goods are subjected to a luxury tax ranging from 20% to 35%. Several free foreign trade zones have been opened which makes it more convenient for importers and exporters to do trading business. Prohibited imports are ex plicitly stated in their policies, emphasizing the non-acceptance of labels in Chinese languages even Indonesian dialects. As for administrative fees applied to import goods, additional fee is required for licensing, storages and warehouses, while anti-dumping, countervailing and excise duties are collected if applicable. An import license approved by the Minister of Industry and Trade is a must before any product importation is allowed. The main documents required at the import level are Commercial Invoice, Certificate of Origin and the Bill of Lading. They have shipping restrictions wherein all import and export products must be carried out on Indonesian vessels. The local currency is rupiah but the American Dollar is most recommended for currency exchange control. Indonesia also supports the agreement on subsidies and countervailing measures. According to the Central Bureau of Statistics in Jakarta, Indonesia, promising areas for investment/joint ventures/services include oil and gas, manpower and engineering consultancy services for the petroleum industry, mining, plantation products, IT education and services, ports and railways, telecommunications, pharmaceuticals and education (both School and University). The above mentioned trading policies are encouraging signs that the Indonesian government is truly supporting its trading business as it is beneficial to their own economic growth. However, there are many factors to be put into consideration such as too much leeway given too soon may give justified cause to the growing opposition against liberal trade among the locals which could cause instability and unpredictability, however minimal, to future transactions. Indonesia also needs to work on a lot of its policies to make it a haven for trading business. Bureaucratic red tape still exists, as is common to many countries, and this could cause hassles in the application of import licensing. It is apparent that they are striving for transparency which is crucial in a business relationship but this, too, needs to be worked at.

Allopatric Speciation Is The Only Mechanism By Which New Species Arise Essay

Allopatric Speciation Is The Only Mechanism By Which New Species Arise - Essay Example Species: is defined by Mayr (1942, 1963) as quoted in Cowlishaw; Dunbar (2000: p.13), as a population of individuals capable of interbreeding, that is producing fertile offspring. According to Magurran et al (1999: p.2), Species is considered to be groups of populations reproductively isolated from other such groups by â€Å"isolating mechanisms†- genetically based traits that prevent gene exchange. Speciation: Brigatti; Martins and Roditi (2007: p.378) define Speciation as the process of the generation of two reproductively isolated populations, after which gene flow between the different taxa is absent in any form. That is, new species which are not capable of reproduction with each other are created as a result of speciation. According to the view of Evolutionary Biology, the creation of a new species comes about primarily through variation, the creation of mutants. These mutants might replace the parent species or live in a separate landscape, either way enhancing the competitive environment through a variety of phenotypes. The key to speciation lies in the elimination of inviable or maladaptive phenotypes, mutants of companies that are less successful (Dekkers, 2005: p.144). All populations of a species share a unique common ancestor and a gene pool. They can interbreed and produce fertile offspring under natural conditions. If and when gene flow between them stops, reproductive isolating mechanisms typically evolve. This is because, mutation, natural selection and genetic drift operate independently in each population. Such divergence may give rise to a new species (Starr; Evers, 2006: p.283). Mass extinctions, slow recoveries, and adaptive radiations are major macroevolutionary patterns. (Cowlishaw; Dunbar 2000: p.22) state that speciation in some groups has been dependent upon ecological release following the extinction of ecologically dominant species. Allopatric Speciation: Allopatric Speciation occurs when a geographical barrier cuts off

Business and Country Analysis Research Paper Example | Topics and Well Written Essays - 1500 words

Business and Country Analysis - Research Paper Example In order to serve healthy fast food Hangout plaza expanded the menu that includes wraps, smoothies, fruit items and salad. Moreover, to attract large customer base the company have started happy price meal. The meal is given by discounted price. Hangout plaza is the popular fast food chain in US within the competitive industry. Moreover, in order to implement international business diversification Hangout plaza is looking for several international markets. The company has decided to expand their business unit in India. India is one of the largest potential Asian markets for fast food chain industry. The major objective of the study is to analyze several macro environmental industry factors that may impact on the industry. Moreover the trade, investment and foreign policy profile of India is implemented due to identify the opportunity and threats for the Hangout Plaza’s operation in Indian competitive fast food market. Part 2 This part is important as this part will analyze the impact of different external environmental factors like cultural, political, legal, ethical and economical factors on the business performance of Hangout plaza in India. Moreover this part will highlight on the trade, investment and foreign policy profile of India considering the business practices of Hangout plaza in India. ... India is the country of the people of several religion backgrounds. The religion has a large impact on Indian culture and society. Different people from different religion in India choose different types of food product (Schaefer, 2006). In India Hindus does not eat beef, Muslims only used to take Halal meat. Moreover, they do not eat pork. So Hangout Plaza has to carefully prepare the menu in order to do business practices in India due to different people of different religion. The favorable social factor that will influence Hangout plaza is the changing life style of Indians. People are gradually adopting western culture. Now-a-days people like to hangover with relatives and friends outside in restaurants. These are few negative and positive cultural and social factors that may impact on the business performance of Hangout Plaza. Political Environment Hangout plaza in US got the advantage of the political stability of country. Hangout plaza is well popular in US but there are some health issues that are affecting the business performance of Hangout Plaza. Consumption of fast food increases the cholesterol level of human body and obesity issues. Government of US has restricted the marketing activities of fast food companies in order to reduce the health related issues. The introduction of several healthy food items in menu like wraps, salads, milk shakes has again increase the brand awareness of Hangout Plaza in Customer’s mind. Moreover, creating job opportunity, good relationship with government has eased the business operation of Hangout Plaza in US. India is one of the controversial countries in terms of politics. Different political ideologies are becoming the barrier for new foreign companies to do diversification in India.

Allopatric Speciation Is The Only Mechanism By Which New Species Arise Essay

Allopatric Speciation Is The Only Mechanism By Which New Species Arise - Essay Example Species: is defined by Mayr (1942, 1963) as quoted in Cowlishaw; Dunbar (2000: p.13), as a population of individuals capable of interbreeding, that is producing fertile offspring. According to Magurran et al (1999: p.2), Species is considered to be groups of populations reproductively isolated from other such groups by â€Å"isolating mechanisms†- genetically based traits that prevent gene exchange. Speciation: Brigatti; Martins and Roditi (2007: p.378) define Speciation as the process of the generation of two reproductively isolated populations, after which gene flow between the different taxa is absent in any form. That is, new species which are not capable of reproduction with each other are created as a result of speciation. According to the view of Evolutionary Biology, the creation of a new species comes about primarily through variation, the creation of mutants. These mutants might replace the parent species or live in a separate landscape, either way enhancing the competitive environment through a variety of phenotypes. The key to speciation lies in the elimination of inviable or maladaptive phenotypes, mutants of companies that are less successful (Dekkers, 2005: p.144). All populations of a species share a unique common ancestor and a gene pool. They can interbreed and produce fertile offspring under natural conditions. If and when gene flow between them stops, reproductive isolating mechanisms typically evolve. This is because, mutation, natural selection and genetic drift operate independently in each population. Such divergence may give rise to a new species (Starr; Evers, 2006: p.283). Mass extinctions, slow recoveries, and adaptive radiations are major macroevolutionary patterns. (Cowlishaw; Dunbar 2000: p.22) state that speciation in some groups has been dependent upon ecological release following the extinction of ecologically dominant species. Allopatric Speciation: Allopatric Speciation occurs when a geographical barrier cuts off

Life Cycle Essay Example for Free

Life Cycle Essay In this paper I will be writing about the life cycle and the understanding of what impacts an individual. I will be explaining three major concepts such as how self-determination impacts an individual’s ability to successfully negotiate challenges in each life cycle. Also how autonomy impacts an individual’s ability to successfully negotiate challenges in each life cycle and how policies and legislation could impact the family during each life cycle. When it comes to the life cycle there are stages individuals will pass through in their entire life cycle. When it comes to self-determination it starts from birth to about 18months old. During these first 18 months the child is developing optimism, trust, confidence, and security by their mother and father if they are properly cared for by them. If by change there is no trust from the parents to the child they could grow into insecurity, unimportance, and most likely be wary of trust in themselves and in the world. Later in life if the individuals were properly cared for he or she will be able to make things happen in their lives for themselves. This all comes with feeling confidence and being able to trust and make their own decision in their lives. Individuals learn how to be self-determination in early elementary by learning how to make their own choices, promote early problem solving skills by thinking aloud as they address simple problems. This stage is called autonomy vs. shame this is from 18 months to about 5years old. This is when individuals will have the chance to assemble self-esteem and autonomy as they learn new skills and right from wrong. If the individual is cared for the correct way they will learn how to carry them self with pride rather than shame and very sure of themselves. This is about the time individuals will start to wonder and explore the word why and start to experiment of what to believe to be an adult. Playing with Barbie’s and ken’s, also toys such has cars plays a role with wanting to know things and why. If you don’t have involvement with your child in this stage they ca n resolve problems such as struggles through social role identification. With this it can bring an individual frustrated over goals in life and also  may feel guilt. Industry vs. inferiority stage is during age 6 to 12 years old. This is when learning new skills and understanding with developing sense of industry. This is too a stage of social development that you learn plus need throughout the stage of everybody’s life cycle. If an individual experience unanswered thoughts of failure and weakness amongst their peers, they are known to have very serious troubles in conditions of capability and self-esteem during their entire life cycle. As individuals will expand their relationship with school and neighbors during this time of their life cycle parents are still important in their life. In the stage of 12 to 18 years old self-determination and autonomy plays a role in an individual’s life cycle. This is where development is found of what has been done with that person. At this point it has to do with the primarily upon what a person dose with their life. If this means an individual’s has to struggle to be able to discover and find out who they are when having to be deal with negotiating and struggling with social interaction this will bring in their sense of morality and right from wrong skills they have learned. From some reason or another there is a delay in adulthood this can cause a person to become very withdrawn from having responsibilities in life to more in the right direction. Policies and legislation has enter into people life cycle from stage one from learning right from wrong. It really kicks in about the time 18 to 65 years old with dealing with finding love in your life and some are ready before other to settle down and to start a family. If a person does not find them self in at least finding some companies with one another that individual could come to be isolated and that is not good for a person. During this time phrase people are also getting their career in order along with their family this is to be called taking control of all responsibilities in life. When it comes to the stage of 65 to death with an individual this is when it involves reflection. This could be feeling of integrity, contentment feeling you have led a meaningful life. If for some reason a person can not feel like they have lived a happy meaningful life they could be feeling the fear of death. When feeling this way they are struggling to find out what the purpose of their own live was about here in the world. Having the thoughts going through their mind of was everything worth it, what was the point of life this is when they will have start to feel failure and it be a stressful and happy time with individuals life  cycle. In this paper this explains the three major concepts in the family life cycle. Self-determination how it impacts the ability to successfully negotiates challenges in the life cycle. How autonomy impacts individuals ability to successfully negotiate in the life cycle and also the policies and legislation ability could impact an individual’s life cycle. The life cycle is something everyone has to go through and to know it starts from birth to death. Reference The Expanded Family Life Cycle: Individual, Family, and Social Perspectives, Fourth Edition. Chapter 2: Self in context: Human Development and Individual Life Cycle in Systemic Perspective. Monica McGoldrick, Betty Carter, Nydia Garcia Preto (2011).

Trade Unions And Disputes Management Essay

Trade Unions And Disputes Management Essay Trade unions can be defined as, Organization whose membership consists of workers and union leaders, and whose principal purposes are to negotiate wages and terms of working condition, regulate relations between employees and the employer, take collective action to enforce the terms of collective bargaining, raise demands on behalf of its members, and help settle their problems (Business Directory, 2009). Trade unions are generally classified as, company union that represents interests of only one firm and may not have any relation with the trade union movement; industrial union represents workers of several firms from the same industry; and craft union represents skilled workers in a particular field such as carpentry or welding (Business Dictionary, 2009). A working definition of Trade Unions was provided by Sydney and Beatrice Webb (History of Trade Unions, 1920) as a continuous association of wage earners for the purpose of maintaining or improving the conditions of their employment. In the view of the above, it can be stated that Trade unions help the employees by negotiating for better income and better conditions at workplace for them which is known as collective bargaining. The ACAS Code of Practice No2 Disclosure of Information to trade unions, which is based on collective bargaining, provides recommendation on good exercise (Employee Communications and Consultations, ACAS, 2005). They provide information and guidance to its members if they undergo a problem regarding the workplace. A set-up of health and safety representatives is also provided at the workplace by the trade union for both employers and employees. Trade unions are interested in promoting equal opportunities at work and providing consultation and support to their members on the legislation. They run campaigns to protect the rights of the employees and improve their quality of working lives. There are numerous other services which trade unions provides to its member apart from the ones stated a bove are education and training for a better future and security, financial aid and discounts, and welfare benefits (TUC, 2009). It has been witnessed in the past that there is a rise in the ratio of number of employers wanting to work with trade unions. TUC today published a report stating that both employers and employees benefit from partnership. Thus a well-built judgement will be analysed in details further which will highlight the fact that management likes to deal with their employees through unions rather than dealing with them on individual basis. Analysis of the Statement The employment law system at present is rooted with the roles that the trade unions perform with numerous actions. Advice is given in terms of redundancy, where in, employers need to involve the union in decision-making. The union tries to negotiate pay and conditions terms of employees with the employers and if situation goes out of hand they provide full support to its members in industrial action (Employment Law, 2009). Trade unions provide help to people at work undergoing problems like job loss, grievance, legal procedures and action. Trade unions provide consultation services to its members and employees have now begun to recognise trade unions as employers promote unionism. It has been seen from a TUC report that almost 32% of workplaces recruit people who recognise Trade Unions (TUC, 2009). In United Kingdom, a large number of industrial sectors and various types of jobs in different sectors which provides the workers support with multiple skills and job description are represented by the unions. UNITE, UNICENT, UK Steel Union are some examples of such unions. Thus the role played by trade union has become well recognized within the employment law system with the presence of a number of policies that leads into consultation with unions regarding issues faced by the management (Employment Law, 2009). It has also been noticed that places which recognise unions have better workplace environment and conditions then places which are non- unionised. There are health and safety representatives provided by the Union, who help the management to avoid losses from problems like sick leave, lost work and claim for compensation. Unions provide guidance and help to employers to help reduce the level of stress at work. Trade unions, treats its members as equals and protects the rights of people subjected to discrimination. Trade Union provides training sessions for promoting learning to its members. Training helps the workers involved in low- paid and less skilled jobs, as it helps in improving the skills of the labour force. Recently, trade unions have started providing more services to its members. These services attract more members as it satisfies their needs. Services like accident and sickness insurance cover, legal advice on personal issues, financial services and discounts, education a nd training (TUC, 2009). Effective communication and consultation should be provided by an organisation for which it has to be structured in an orderly way. Senior managers should take the initiative to draw up such policies and keep in mind to involve the employees. The places where Trade Unions are recognised, the employers must get their conformity before the policy is introduced. To enable members to participate fully in union affairs the Unions help the shop stewards and other officials get time off to maintain healthy relations with the employees as well as with the employers. The employers should be familiar with their duties and provide proper facilities. Trade unions further the interest of the workers in many ways, for instance by campaigning, lobbying governments (Employee Communications and Consultations, ACAS, 2005). Trade unions have recently started promoting a new concept which is known as learning at workplace. The Union Learning Representatives (ULR) are a group of union advocates who are trained in providing consultation to its members on learning needs and opportunities (GMB @ Work, 2009). The main aim of the ULRs is to encourage its members to improve their skills, improve the standards of training and development at workplace by counselling, identify the needs of its members, unions and the local authorities on issues related to learning and further discuss it with the employers for consideration to implement it. The ULRs have received recognition, as per the Employment Act 2002, according to which they have the legal right to get paid time off to perform their roles in a proper manner (Prospect: Union for Professionals, November 2009 and Union Learn: Functions and Rights. Sec 3). A rise in employer dealing with trade unions and not individual employees directly has been witnessed. There is a strong business case which will be analysed in more details. A TUC today report shows that companies which recognise Trade Unions perform better than other companies. TUC General Secretary, John Monks said This is the most authoritative research so far that shows that unions can be a boon to business. Partnership makes managers take their workforce with them. This is no burden on business but a secret to success. The above report states that the TUC had made an announcement that it would open an institute of Partnership. The trade union focussed on partnership, adding value to the union by union membership (in organisations like Unionlearn) and employment law. Unionlearn provides generic services, which can be used by individual unions for their training and learning (Unionlearn, 2009) The Workplace Employee Relations Survey shows that companies that recognise unions and high commitment personnel practices have a better financial performance and productivity than other companies in the same sector (PR Newswire, April 2000). There are other surveys which also conclude that the employers attitude towards unions have become less hostile (Poole et al., 2005). The goal of any organisation is to reap benefits. Employers work hand in hand with Trade Unions to gain profits, by establishing a working Partnership with them. The Employers benefit in a number of ways, when they establish partnership with Trade Unions. Dealing with the employees through Trade Unions is gainful as they are saved from going to the Tribunals with their claims. When Trade Unions are associated with the workforce, it leads to employee satisfaction. As they help their members by negotiating over Pay and other conditions with the management. Thus, in turn is beneficial for both employers and the employees. Trade Unions convey to the workers the agreed terms. The employers do not get involved which in turn, saves their time and they can concentrate on making more strategic decisions. Here, there would be no employer- employee conflict. The employers do not have to deal with large number of employees directly. Therefore, no individual negotiations would be required. The union health representatives work along with the employers to reduce stress at work. No industrial action would be taken by the union. All the trivial issues can be dealt directly by the union (Gennard and Judge, 2005). In 1998, the TUCs Organizing Academy was opened to train officers in the field of recruitment and organizing techniques and to assign them to priority recruitment campaigns recognized jointly by the TUC and member-unions. If the TUC is to maintain a plausible position as a respected representative of labour force, it is believed, it ought to invalidate the two-decade decline in union membership; and this, in turn, will require a reorientation of union activity towards new categories of worker in new sectors of employment (Heery, 1998). From the above report it can be stated that TUC trained employees and developed skilled workers, which in turn would help the employers to achieve the organizational goal. There are some negative impacts of trade unions as well. The employers cannot give performance related pay and cant remove the low skilled worker, if he is a member of the union as this would lead to strikes and disputes, which in turn would hamper the production. Sometimes the unions demand more than expected, which is again a problem for the employer. This is the ERA of change and globalization, during this period the employers would want to build good relations with the employees as they are their key resource, to achieve the organizational goals. So the employers must deal with the Trade Unions, as the changes can be made without any repercussions. Initiatives that directly involved employees and (significantly) sought to promote higher performance were tending to replace or supplement indirect means of communication like joint consultation. Gradually this process of two-way communication became known as employee voice. It appeals both to that seeking greater business efficiency and to those looking for employee rights (CIPD, 2009). As cited above it can be clearly stated that joint consultation included the managers and employee representatives, which included the trade union representative. Agreeing a constitution earlier helped in avoiding conflicts and misunderstandings and thus paved a way for positive business. I would end the debate by stating that there is a positive business case for employers dealing with their work force through unions. Partnership at work can help bring higher productivity, enhanced performance and flourishing changes to the organization. Whether it is a change in administration or adapting new techniques, dealing with workforce through trade unions has a positive impact in achieving organizational goals. There would be growth in industrial relations as communication and consultation becomes easier. For the employees, more opportunities would be provided for training and development which in turn leads to greater job security and all this leads to sustainability.

Undercurrents of Imperialism and Colonialism in Star Trek :: Movie Film Essays

Undercurrents of Imperialism and Colonialism in Star Trek Star Trek mirrored the Cold War/Vietnam paranoia of the late sixties—in command of the Enterprise, the Federation had an uneasy peace with its adversaries, the Klingons and Romulans (there were many episodes that came down to Kirk vs. the Klingons). In one episode Kirk and his Klingon counterpart each tried to influence an emerging culture to see things their way—remember Vietnam, Chile, and El Salvador? In another, Kirk and Spock were sent to spy on the Romulans so they could steal their cloak (stealth?) technology. And there was Kirk: yellow shirt torn across his chest, with blood on his forehead or across his cheekbone. There would be a weapon in his hand—something primitive, a knife perhaps—and he would circle the battleground (often an arena for those barbaric aliens) staring intensely at his opponent. In the background there would be dramatic music (what comedian Dana Gould refers to as the â€Å"Star Trek fist fight theme†). Suddenly the comb atants would join in their deadly dance until, inevitably, Kirk would stand victorious over his enemy, a powerful example of a superior culture. Indeed, Kirk often displayed cultural superiority over his amorous conquests; he was irresistible to alien women because he was such a fine example of a superior culture. The lusty-busty alienettes would flock to him (much to the distress of their fellow aliens) and Kirk would show them what it meant to be in the Federation. Meanwhile, in the real world, the Cold War raged on. And Star Trek’s masters used characters like Chekov to ridicule the Soviet Union. Remember his accent? And what about all his claims of Russian cultural superiority? What about the fact that he would say—straight faced—that the Russians invented the phone, that Shakespeare was Russian, and that Russia was the source of all culture, while Kirk (and his audience) knew that all the things Chekov claimed as Russian were part of our dominant West; knew that Chekov, and by extension Russia, was one big joke. But the fact that he was there at all (as a minority) reassured an American audience that the United States was superior and that its culture, not Soviet Marxism, was the way things should be. This brings us to Picard’s Star Trek, as different from Kirk’s as 1995 is from 1968.

Discovering Freedom in Kate Chopin’s The Story of an Hour Essay

Discovering Freedom in Kate Chopin’s The Story of an Hour As humans, we live our life within the boundaries of our belief systems and moral guidelines. Yet, one unexpected event can suddenly knock us out of our comfort zone and thrust us into a completely different arena. Such is the case of the central character in Kate Chopin’s â€Å"The Story of an Hour.† Louise Mallard, upon hearing the news of her husband’s tragic death then subsequent revelation of its fallacy, finds herself quickly moving from grief, through a sense of newfound freedom, and finally into the despair of the loss of that freedom. After learning of her husband’s death in a railroad disaster, Mrs. Mallard sinks into a deep state of grief, as one would be expected to do upon receiving such news. She weeps uncontrollably until she can weep no more. Finally, she seeks refuge alone in her room, accepting comfort from no one. Physically and emotionally drained, Mrs. Mallard sits in a chair in front of an open window. Through that window begins a realization that haunts her as it creeps into her consciousness, and mo...

Difference between public limited company and private limited company Essay

Executive Summary Ted’s Corporate Services is the business run by Ted. He is a sole trader. He wants to convert his business from sole trader to company to take the benefit of limited liability and other benefits as well. He wants advice for forming a company which is the most appropriate for him. Proprietary company unlimited by shares capital, public company unlimited by shares capital, public company limited by guarantee and public company with no liability are the companies which are not appropriate for Ted. As, the companies have unlimited liabilities which Ted do not want to establish and also no liability company is done for mining purpose only. Whereby, proprietary company limited by shares and public company limited by shares are the companies which can be set up by Ted. If company can easily get large capital, have good ability to borrow money from public, possibly list on stock exchange then Ted can form the public company limited by shares. Whereas, small business like Ted are unlik ely to meet these abilities and want to convert to company. So, the most appropriate type of company Ted could form is proprietary company limited by shares. This can also be converted to public company limited by shares in the future if Ted wants to expand his company. 1. Introduction Company is defined as a legal entity which is allowed by legislation and permits a group of people to apply to the government for an independent organization as shareholders who can then target on pursuing objectives, and empowered with legal rights (Modern Company Law 1997). Advantages of company are it is a separate legal entity; it can sue and can be sued by others, protection of assets and so on whereas complex legal formalities, more paperwork, costly to run and establish are some of the disadvantages of company (The Advice Spot 2010). The purpose of writing this report is to advice Ted about forming the company. Also, advising him about the most appropriate type of company which he can form. 2. Process of registering a company Certain requirements should be followed to register a company. First of all, a person must lodge an application with Australian Securities and Investment Commission (ASIC) using the prescribed form: s117 Corporation Act (CA) 2001. Section 117(2) (CA) states that the application must state specified information such as the type of company, the company’s name, names and addresses of persons consenting to be members, the address of the company and so on. (Lipton, Herzberg 2001) If the company wants to follow its own time table then it should also be mentioned by the public company in the application. The number of shares, class of shares, amount the member is ready to pay, and amount paid fully or partly should all be mentioned by the company limited by shares or unlimited company on the application. Also, if the public company wants to have a constitution on the registration, then a copy of the constitution must be lodged but it’s compulsory for the public company with no liability. The application must be in the advised form. Also, the company must have the consents and agreements. (Lipton, Herzberg 2001) After, the requirements are done successfully, ASIC will issue a certificate of registration and an Australian company number and it also will have the power according to S124 (1) (CA). S119 (CA) states that company comes into existence on the day it is registered with the specific name in its certificate of registration (Lipton, Herzberg 2001). This means that the company is a separate legal entity now. It is separate from people who run and manage the company. 3. Could Ted perform the process of registering the company? Anyone who is above 18 years old can form the company. Additionally, the person should not have any cases of bankrupts and also any offences related to misconduct or fraudulent activities relating to company. (Finance 2007) This shows that Ted can perform the process of registering the company. Also, it’s better for Ted to consult a lawyer if he has committed a breach of corporate law before setting up the company, for instance, as a director. 4. Advantages and Disadvantages of each type of company. The company is divided into two parts, i.e. Proprietary company and Public company which is discussed below. 4.1 Proprietary Company Proprietary company is a company where the fund is raised by issuing shares to known people such as friends, employees and relatives. In this type of company, there should be at least one director who is resident of Australia, not more than 50 non-employees shareholders and minimum 1 member: s114 (CA). Also, S148 (CA) states that company should have the abbreviation of either â€Å"Proprietary â€Å"or â€Å"Pty† to be recognized as proprietary company. (Lipton, Herzberg, Welsh 2000) Proprietary company is divided into two parts which have been discussed below with its advantages and disadvantages. 4.1.1 Company limited by shares A company limited by shares is a type of proprietary company where shareholder only pays amount unpaid on shares when company makes a call, i.e. they have fully and partly paid shareholders. Advantage of this company is that the shareholders are provided more protection when the case of liability rises. Whereas, more paper work, complex legal formalities, high cost to establish are some of its disadvantages. (Finance 2007) 4.1.2 Company unlimited by shares capital A company unlimited by share capital is the company where the shareholders are fully responsible for all the debts of the company. Advantage of this company is that it has separate legal entity, can sue and be sued and so on whereas unlimited liability is the major disadvantage. (Lipton, Herzberg, Welsh 2010) 4.2 Public Company Public company is the company where the fund is raised by issuing shares to general public by using disclosure document prospectus. In this type of company, there should be at least 3 directors where minimum 2 should be the resident of Australia and also can have infinite number of shareholders and members. Also, S148 (5) (CA) states that public company has no distinguishing name. (Lipton, Herzberg 2000) Public company is divided into four parts which have been discussed below with its advantages and disadvantages. 4.2.1 Company limited by shares Section 9 (CA) states that a company limited by shares is the company where shareholder only pays the amount unpaid on shares when company makes a call. There are two types of members who have paid the amount of shares either partly or fully. Under s515 (CA) a member is liable to contribute to the company’s debts and liabilities and the costs, charges and expenses of the winding up. Advantage of company limited by shares is that the creditor does not need to sell the personal property to pay the debt of the company. Whereas, the disadvantage is that it has more legal formalities, more paper work and so on similar to other companies. (Lipton, Herzberg 2001) 4.2.2 Company unlimited by shares capital Company unlimited by shares capital is the type of the company where the shareholders are fully responsible to pay for all debts of company. Recognition as a separate legal entity, large capital, highly professional persons engaged in the company is some of the benefits of company unlimited by shares capital whereas unlimited liability is one of the major disadvantages. (Redmond 2000) 4.2.3 Company limited by guarantee A company limited by guarantee is a company whose members have their liability limited to the amounts that they have undertaken to contribute to the property of the company in the event of it being wound up. Guarantee companies retain the advantages of being legal entities with the liability of the members limited to the amount of guarantee. Also under section 115 (CA), only a company limited by guarantee may obtain a licence to dispense with the word â€Å"Limited† at the end of its name. Whereas, the drawback of this type of companies is that it does not raise initial or working capital from its members. (Redmond 2000) 4.2.4 No liability Company A no liability company is a company where shareholders are not bound to pay the amount owed to company when company makes a call. Advantage of being this company is that there will be no liability for the shareholders, whereas the drawback of this company is that only mining can be done if no liability company is formed. (Redmond 2000) 5. What might be the most appropriate company to form, and can this be changed at a later point of time? 5.1 Most appropriate type of company. 5.1.1 Proprietary Company limited by shares This company is one of the appropriate companies for Ted. The shareholders are only liable to pay the debt of the company when company makes a call and also shareholders are more protected. Also, proprietary company limited by shares is good for the small family business (Finance 2007). 5.1.2 Proprietary Company unlimited with share capital Proprietary company unlimited with share capital is not appropriate company for Ted. As, in this company shareholders are fully responsible to pay the debt. Whereby, Ted wanted to convert to company because of limited liability. 5.1.3 Public Company limited by shares It is one of the companies which attract more number of shareholders. For Ted’s business activity, company limited by shares is also one of the appropriate companies as the shareholders will only be liable to pay for the amount unpaid on shares when the company makes a call. 5.1.4 Public Company unlimited by shares capital Ted wants to convert his sole trader business to company because of the limited liability. But company unlimited by shares capital has unlimited liabilities. Also, these sorts of company are established by professionals. So, it does not suit for the Ted’s business. 5.1.5 Public Company limited by guarantee A company limited by guarantee is convenient for clubs, charities and other non-trading companies whose capital is raised by members’ fees, donations, subscriptions and social activities (Lipton, Herzberg, Welsh 2010). Whereas, Ted Company is a trading companies and profit oriented, which means choosing company limited by guarantee is the wrong decision to be taken. 5.1.6 Public Company with no liability Section112 (3) (CA) states that a no liability company is prohibited from  engaging in activities that are outside its mining purposes objectives (Lipton, Herzberg, Welsh 2010). This reflects that no liability company is not appropriate type of company to be formed by Ted. 5.2 Can certain company be changed at a later point of time? Proprietary company limited by shares and Public Company limited by shares are both appropriate for the Ted’s business. In Future, if Ted wants to convert from proprietary to public or either from public to proprietary, he can convert it. 5.2.1 Proprietary to Public Company Corporation act allows proprietary company limited by shares to convert to public company limited by shares by passing a special resolution to this effect and by lodging an application with ASIC: s162 (CA) and s163 (CA). Also, the company should omit the word â€Å"Proprietary† from the company. Then the company is issued with an amended certificate of registration and becomes a public company. Under s165(CA), if the company has contravened s113 (CA), then ASIC may direct a proprietary company to change to public company. (Lipton, Herzberg, Welsh 2010) 5.2.2 Public to Proprietary Company Corporation act allows public company to convert to proprietary company by passing a special resolution to this effect and by lodging an application with ASIC: s162 (CA) and s163 (CA). The special resolution must alter the company name by including â€Å"Proprietary† or â€Å"Pty†. Also, S113 (CA) states that the proprietary companies to have share capital and a maximum number of 50 shareholder members. (Lipton, Herzberg, Welsh 2010) 6. On-going requirements If Ted were to set up a proprietary or public company, several more steps would have to be taken from the time the company is officially registered. Firstly, under s286 (CA), a detailed financial record should be kept by Ted. Also, these records should be available for the next seven years. A minute book must be there under section 251A (CA). Whereby, the minute book consists of the records and resolution of meetings which should be signed by  the director and chairperson of the company. Also, minute should include declaration form which is optional for proprietary and compulsory for public company. Additionally, under s168 (CA) register have to be maintained for members, option holders and debenture holders. As, Ted wants to increase his capital, he should give notice to ASIC of the shares he wants to issue, amounts paid and unpaid on the shares. Likewise, within two months, Ted need to issue share certificates to the holders. Appointing a public tax officer and an appropriate ins urance would be advised for Ted. (Lipton, Herzberg, Welsh 2010) 7. Liable for the actions After setting up the company, the shareholders, members are not liable for the actions undertaken by the company. The precedent case Salomon v Salomon & Co Ltd (1897) Ac 22, the court decided that Salomon was not held liable because the company and he himself are two different business entity doing business together. However, the court will lift the veil of incorporation if the company is used to perpetuate a fraud, if company is used to avoid an existing legal obligation, situation of agency and so on. Whereby, veil of incorporation is defined as barrier which separates the company on one hand and the members, promoters and controllers on the other. (Lipton, Herzberg, Welsh 2000) In the case Re Darby (1911) 1 KB 95, the court decided that Darby was liable for his actions and so the court lifted the veil of incorporation. Also, in the case Gilford Motors Co Ltd v Home (1933) Ch 935, the court held that the Gilford was liable as the company was created for fraudulent purposes. (Lipton, Herzberg, Welsh 2000) Under the case Freeman & Lockyer v Buckhurst Park Properties (Mangal) Ltd (1964) 2 QB 480, the court decided that there must be a representation that the agent has the authority, the 3rd party must be well known that the contract is done on good faith and the contract must have power under memo & articles to make contract. Or else, the person will be fully liable for his/ her activities. (Commonwealth Consolidated Act 2001) 8. Restrictions on the sale of shares Usually shares are easily transferable. Shareholders have right to buy and sell the shares. However, the company also can restrict the shareholders to  transfer the shares. S1072 G (CA) states that the director of proprietary companies have right to refuse to transfer shares. Also, S1072 F (CA) states that the public company have limited right to restrict transfer of share. (Commonwealth Consolidated Acts 2001) This shows that Ted can restrict on the sale of shares by following the S1072 G (CA) or S1072 F (CA). He might do this to be the majority shareholder of the company. He can maintain the less chances of takeover by the third party. Also, if he restricts the transfer of shares then the business would remain in the family’s hand only. 9. Recommendation and Conclusion Type of business run, individual circumstances, the level of control and financial situation are the things which should be considered before choosing which type of company to set up. For example, if the company can easily get a large capital, have easy transfer of share ownership, have good ability to borrow money from public and possibly list on the stock exchange, then choosing public company with limited shares won’t be the wrong decision for Ted. (Finance 2007) However, many small businesses like Ted’s are unlikely to require these abilities and are more willing to set up a company structure for family tax planning. Likewise, company also provides more benefits than sole trader, i.e. limited liability, recognition, enough flexibility and so on. This shows that the appropriate form of company would be proprietary company limited by shares for Ted. To conclude, a proprietary limited company is the most common type of company set up by small businesses. So, Ted can ch oose proprietary company with limited shares. Also, in future if he wants to expand his business, he can go through some legal formalities and can convert to public company limited by shares. List of References Adams, M, 2002, Essential Corporate Law, 1st edn, London Commonwealth Consolidated Act, 2001, Corporation Act 2001, viewed 30 April 2012, Davies, P 1997, Gower’s Principles of Modern Company Law, 6th edn, London Finance, 2007, Proprietary limited company, viewed 30 April 2012, Lipton, P, Herzberg, A, 2000, Understanding Company Law, 10th edn, Sydney, New South Wales Lipton, P, Herzberg, A, 2001, Understanding Company Law, 9th edn, Sydney, New South Wales Lipton, P, Herzberg, A, Welsh, M, 2010, Understanding Company Law, 15th edn, Sydney, New South Wales